There are distinct differences between these types of similar areas of architectural photography and interior photography.
Architects, developers and construction companies who want an architectural photographer to showcase a project or product for their online and printed material, they need to know their properties will be shot in the best light. Whether its the focus on details or the environment surrounding the development. As a professional property photographer you’ll understand the importance of optimising the use of space and lighting. Complimentary to shooting specific property, like me you’ll be drawn to the surrounding environment to give a broader context.
Always have a shoot plan before arrival, making sure you know all about the design detail and location plan of the property. Experienced photographers will Invest in professional equipment I.e. Full Frame or Medium Format with Tilt-shift lenses and professional grade prime lenses. You might want to consult a lighting expert or research heavily if you plan to shoot key features of a building using artificial lighting. shoot both in overcast and clear sky conditions both inside and out to gain maximum natural lighting effect. Extensive knowledge of post production required when editing your final image selection. Images should be always shot in a minimum 14-bit uncompressed RAW for competent editing and supplied in an uncompressed TIFF format or minimum a very high quality jpeg. Some photographers shoot multiple exposures of the same scene and edit as layers to bring out the shadows and fix highlight detail.
Commercial Interior Photography involves a key understanding of the primary use of the space. This is not an exhaustive list but includes interiors for offices, venues, hotels, industrial units, leisure facilities and public buildings. Professional interior photographers might produced work for hoteliers, developers, interior designers and industrial product installation companies to achieve high end detailed photography to showcase their spaces or projects.
Different from architectural and general property marketing photography for estate agents, this is a niche end that showcases how spaces are utilised. A professional commercial property photographer will always explore the space on arrival and be methodical and make sure to de-clutter and re-position badly placed objects, locating each composition and marking them. A good interior photographer will always use a tripod, this helps shoot at a low ISO and high aperture to capture everything in focus, say between f10-f16. You don’t just need to shoot 14mm from each corner – some design compositions will require a narrower field of view but also shoot portrait as well, this is essential for magazine and social media.
Always shoot RAW when possible but if you are very tight for time and post production isn’t possible you can always switch to the HDR mode which will merge a series of jpegs to form images detailing shadows and highlights. Use software to such as Lightroom to straighten out lens distortion.
Shoot with and without lights on but don’t artificially light up the space with strobes, unless shooting a venue when you’ll want to shoot a variety of professional lighting options.
When you need to deliver images TIFF files can be supplied when or if the client needs to blow the image quite large for printed material. However you take and supply the images they should always be inspected, colour corrected and enhanced for maximum impact.